Pleine Forme, born from a passion for well-being, health and nutrition, is a French company located in Tours, which has given itself the mission of improving the comfort of life of its customers.

Our history:

Founded in 1982 by Me Bouteloup, taken over by Colette Gauthier, then by their apprentice, who became manager Cécile Carois, Pleine Forme has experienced stable and constant growth, establishing itself as a key local and regional player in the field of well-being.

Our mission

At Pleine Forme, we are convinced that feeling good morally and physically is the key to a fulfilled life. That's why we're committed to providing our customers with the highest quality products and advice to help them achieve their health and fitness goals.

Our values

Our core values ​​are innovation, excellence and passion.

  • Innovation: We are constantly looking for new technologies and innovative solutions to improve our product and consulting propositions.

We were the first in the 80s to democratize organic and gluten-free products.

  • Excellence: We are committed to providing our customers with an exceptional experience, offering them personalized products and advice of the highest quality.
  • Passion: We are passionate about wellness and health, and we believe we can make a difference in the lives of our customers.
  • All members of the team are qualified (Naturopath, Dietician and approved Bach Flower Advisor) and regularly trained in different wellness and alternative medicine techniques, but also in the laboratories with which we work.

Our products and services

Pleine Forme offers a wide range of products and services to meet the needs of its customers:

  • Dietary Supplements: We offer a wide range of natural and effective dietary supplements from leading brands, to help you achieve your health and fitness goals.
  • Pleine forme has created for you a set of so-called “great classics” food supplements to make them accessible to all, while controlling the quality of the raw materials.
  • We regularly offer workshops and events around well-being and natural health, led by Marie, our dietician or by various external speakers that we carefully select.
  • Personalized advice: Our wellness and health experts are available to provide you with personalized advice and help you choose the products and services best suited to your needs.

Our engagement

At Pleine Forme, we are convinced that well-being is a right for everyone. This is why we are committed to making our products and services accessible to everyone, whether in our physical store or online, by offering affordable prices and flexible solutions and advice tailored to everyone.

Pleine Forme is much more than just a business. It is a trusted partner who will accompany you on the path to well-being and health.